About

I build systems that actually work. I try to treat people well while doing it.

That combination is rarer than it should be.

The chapters that matter

Builder

I build things that work. Systems, products, teams, sometimes a sentence that lands. The act of making something real — and getting it into the world — has been the through-line of my life.

Strategist

I think about second-order effects. About where the energy is going. About what to do, what to ignore, and what to say no to. Strategy is mostly subtraction.

Creator

Music, writing, design, code — same muscle. I write songs, articles, and the occasional piece of software that has too much personality for its own good.

Husband & Family Man

The most important chapter. Everything else is in service of the people I love. I optimise my time and attention around that, ruthlessly.

Freedom-Oriented

I want to choose my days. Not in a lazy way — in a "I have limited time and would like to spend it on things that matter" way. Money is a means. Autonomy is the goal.


Current focus

  • AI systems and agents that actually help
  • Creative tools that respect craft
  • Personal infrastructure (writing, music, health)
  • Building with my wife and a small circle of trusted people

What I'm not

Not a corporate type. Not interested in status games. Not optimised for followers or vanity metrics. Not selling out — but not pretending purity either.


Want to talk?

I read everything that comes through. The reply might take a day. It will not take a week.

Get in touch →